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CHIEF EXECUTIVE COACH: Why Executives Need Coaches and the Kind of Coaches They Need

5 Star Review


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By Lauren Myers


While it's common knowledge that high-achieving leaders need executive coaching, this book takes the conversation to a whole new level. Instead of just saying that CEOs need coaches, it raises the standard for what coaching should involve. It's refreshing how candidly it criticizes the coaching profession. Too often, leadership books dance around the flaws of their own field, but this one takes them head-on, pointing out the gap between what many so-called coaches provide and what executives actually need. The message is clear: coaching should be built on substance, not fluff, and backed by real science rather than vague motivational tactics.


The focus on performance psychology and neuroscience struck me as the most interesting. It's about how the brain truly functions and how leaders can use that understanding to make better decisions, boost resilience, and promote long-term success. It's not simply about productivity tricks or personal development. The way it simplifies difficult psychological ideas into useful applications is remarkable. Books that are both profoundly thought-provoking and instantly helpful are hard to come by, but this one achieves it with ease.


Another thing that stands out is how it challenges both executives and coaches alike. It’s not just calling out ineffective coaching; it’s also holding leaders accountable for the kind of guidance they seek. Too many executives settle for surface-level mentorship that feels good but doesn’t create real change. This book makes a strong case that finding the right coach is not just beneficial—it’s critical. Not having one, as the book points out, could be the most expensive mistake of a career.


But even without the insights, the writing is sharp, direct, and engaging. It's never a lecture but rather a conversation with someone who truly wants to see leaders thrive. Although it is full of practical suggestions, it also challenges readers to reconsider what leadership development in the contemporary world should include.


I walked away with a deeper appreciation for what real coaching entails and a newfound skepticism of anyone who claims the title without the expertise to back it up. This is the kind of book that doesn’t just inform—it challenges, provokes, and ultimately inspires change. Anyone serious about leadership, whether as an executive, a coach, or an HR professional, should read this.


Corrie Jonn Block



Dr. Corrie Block is an internationally recognized speaker, top-tier Executive Coach, and a world leading expert in Business Strategy, Organizational Behavior, and Leadership. He is the Professor of Strategic Management at Monarch Business School in Switzerland and a Certified Master Neuroplastician with over 25 years’ experience working on more than 150 companies.


A multi-industry expert, Dr. Corrie delivers deep insights on employee engagement, meaningful management, executive performance, culture, tech, innovation and the organization of the future.


Dr. Corrie holds Masters degrees in both Business & Global Leadership, a Swiss Doctorate in Business Administration and a UK PhD in History along with certificates in Finance from Harvard and in Artificial Intelligence from M.I.T.


Dr. Corrie is the author of many academic and mainstream publications, including bestsellers like Spartan CEO: Six Pillars of Executive Performance, Business is Personal: A Blueprint for Finding Meaning at Work, and recently released Love@Work: The Final Frontier of Empathy in Leadership. He has been published in Forbes, CEO Magazine, Psychology Today, Entrepreneur, MEED, Oxford Journals and Routledge Academic Books.

 
 
 

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