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Dare to Disrupt: A Playbook for Transformational Business Growth

5 Star Review



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Editorial Book Review:

By Matt Dawson


Reading Dare to Disrupt: A Playbook for Transformational Business Growth felt like sitting across from a visionary mentor, someone who genuinely understands the pulse of modern business. This book doesn’t just talk about innovation—it immerses you in the mindset of disruption. What I liked most about it was how it combined bold strategies with useful tools, which made even the most outrageous ideas seem like they could be done. It doesn't shy away from questioning common beliefs and encourages readers to be open to change, take risks, and push the limits in their personal and work lives.


One great thing about this book is that it strikes a good mix between inspiration and real-life use. A lot of books in this area are heavy on vague ideas, but this one gives clear, easy-to-follow steps that can be used right away. The author simplifies complex tactics into clear insights, creating a manual that is both simple to use and transformative. In addition to being fascinating, the anecdotes and illustrations presented throughout serve to anchor the concepts in reality and demonstrate how transformation can result in previously unheard-of growth.


I found it very interesting that the focus was on attitude. This book doesn't just give you a list of things to do to be successful in business; it also goes into more detail about the mental frameworks you need to encourage creativity. It's not enough to know what to do; you also need to know how to think. This new way of looking at things is very helpful, especially for people who want to lead their group or team into unknown territory.


What really makes this book stand out, though, is how useful it is. It speaks directly to the problems that come up in today's business world, which moves quickly and is always changing. The ideas here are fresh and useful, whether you're an entrepreneur trying to grow your startup or an experienced executive trying to bring your company back to life. The author's style is interesting and authoritative, which makes it easy to understand and fun to explore complicated ideas.


By the time I finished, I felt energized and equipped to take on new challenges. This isn’t just a book you read—it’s a resource you’ll revisit repeatedly as you navigate the complexities of modern business. Dare to Disrupt is a must-read for anyone who wants to break free from the status quo and create a future filled with possibility and growth. I can’t recommend it enough.


About the Author

Brendan P. Keegan



Brendan P. Keegan is a 6-time president & chief executive officer, 21-time board director, 2-time best-selling author, World’s Most Innovative CEO award winner and the visionary leader behind bFEARLESS Ventures, an investment & advisory firm.


As President & CEO, he has successfully led 6 companies through liquidity exits with an average enterprise value increase of 7.5X. Keegan has raised over ten billion in capital while leading over 250,000 people globally. Today, he serves as co-owner and board member of Andretti Racing, United Autosports, Merchants Fleet, PURE Electric, Crane Paper, Sky Meadow Country Club and Revolution Armor. Additionally, Keegan serves on the boards of ExpressIT Delivery, RPI Athletics Council, RPI Lally Leadership Council and the Keegan Family Courage & Faith Foundation.


His most recent experience was as Chairman, CEO & President of Merchants Fleet where his vision disrupted the fleet industry and transformed the company resulting in 5X top line growth, 19X bottom line growth and 12X enterprise value growth in under 5 years. As a result, Merchants completed a strategic sale to Bain Capital and the Abu Dhabi Investment Authority.

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