Moonshots for Israel: 12 Big Ideas for a Small Nation

5 Star Review

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Editorial Book Review:

By Dar Dowling

The premise of Moonshots for Israel is both simple and audacious: that the same entrepreneurial imagination Israel has applied to building a startup nation ought to be turned on the country’s most intractable problems. Judah Taub, the founder of Hetz Ventures and a former IDF intelligence officer who received the military’s Creative Thinking Award, is well positioned to make that argument, and he makes it with the specificity that separates serious proposals from inspiring rhetoric.

The twelve ideas Taub advances span defense, diplomacy, energy, education, healthcare, governance, demography, and the relationship between Israel and the global Jewish diaspora. Several of them are genuinely striking. The Abraham Canal, a commercial corridor linking the Red Sea and the Mediterranean, is not a metaphor but a detailed infrastructure proposal. The Eighth Battlefield applies real-time data and sentiment analysis to the information war Israel increasingly finds itself fighting. The water superpower concept, built on Israel’s already formidable desalination technology, imagines exporting water across a thirsty region. Each idea, Taub argues, could generate roughly $100 billion in value, and each was stress-tested with domain experts before going to print.

What holds the twelve together is a framework Taub has developed across his earlier work, the idea that the most consequential moves are rarely incremental improvements on existing paths but leaps to an entirely different one. Applied at the national scale, it produces a book that reads less like policy analysis than like a founder’s pitch deck for a country, which is precisely the spirit Taub is after.

Dan Senor, whose co-authored Start-Up Nation shaped how the world understood Israel’s economic rise, contributes the foreword, lending the book a lineage that feels earned rather than ornamental. President Isaac Herzog has publicly cited ideas from its pages.

Moonshots for Israel is bold, rigorous, and timed for a moment when bold and rigorous are exactly what the conversation needs.